by wendy | Jul 26, 2023 | Advice & Insights, Founder Advice, Startups, Videos
The Power of Role Models Throughout my career I’ve been lucky to have great role models – both personally and for my company. This is one of those things that makes a marked difference when the path forward gets fuzzy and uncertain…...
by wendy | Jun 5, 2023 | Advice & Insights, Videos
Avoid this Costly Mistake… It’s easy to make this costly mistake as an entrepreneur – and the consequences can be fatal. An important reminder for us all....
by wendy | Jun 5, 2023 | Advice & Insights, Videos
What Investors Care About Understanding the mindset of investors is a key part of success in raising funding. Investors care about two things: Risk & Return. Wendy offers a framework for diving deep to scope out risk from four perspectives....
by wendy | May 23, 2023 | Videos
We all Need Lead Customers Lead customers can definitely be part of a winning strategy for a startup. Lead customers are willing to get in early, help you shape your idea into a whole product and give you space to listen and learn about what really matters to...
by wendy | May 16, 2023 | Advice & Insights, Startups, Videos
Building Traction as a Startup For all of us in the startup world, the early days of gaining traction can be difficult. It can be a long, winding road to try to get traction on your own. Here’s my tips for developing early access partners with impact....