“We are fortunate to have the So What? Who Cares? Why You? curriculum to help us better educate and prepare our principle investigators for early discussions on the business aspects of their IP. This platform is incredibly effective with engineers, doctors and scientists, giving them frameworks to consider things like: the best problems to solve, markets to pursue and competitive edge to exploit.. With 154,000 square feet of business incubator space, the WKI method is instrumental in helping us to build, grow and support entrepreneurship here in Gainesville. "
— Mark Long, M.S. - Director, UF Innovate | Incubation Services - University of Florida
Using our methodology, organizations world-wide are increasing their success rate for ideation, incubation, and commercialization.