SBDC Conference in Long Beach
A great few days last week at the SBDC Conference in Long Beach, California. Special thanks to the SBDC Technology Advisors that showed up for my early 8am... Read more »
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#4: Building a Vibrant Entrepreneurial Hub – In Conversation with TEC Dayton CEO, Scott Koorndyk
Innovation and entrepreneurial development are alive and well in the Midwest. Nowhere is this more true than in Dayton, Ohio. I recently had the pleasure... Read more »
#3: In Conversation with Mark Long – Insights from a Business Incubation Thought Leader
Mark Long is the Director of Incubation Services at the University Florida. Under his leadership, UF Innovate and the Sid Martin Biotech Institute have both... Read more »
#2: Building an Innovation Hub in Healthcare – The Story of Community LaunchPad
In this episode, Wendy talks with Pete Turner, Vice President of Innovation at Indianapolis based Community Health Network about building an innovation hub in... Read more »
#1: In Conversation with Darlene Boudreaux – Lessons from a Life Science Entrepreneur & Advisor
Darlene Boudreaux is known as a trailblazer who helped build a vibrant entrepreneurial ecosystem in Fort Worth, Texas. In this interview, we talk about the... Read more »
Ringing in 2019!!
Pulled out of the archives......This post still rings true...I’ve been anticipating the arrival of 2019 much like a young child waits for Santa on Christmas... Read more »
Building Entrepreneurial Hubs – A Podcast With Greg Deason & Wendy Kennedy
Recently, Greg Deason, SVP at Purdue Research Park and I sat down for a conversation with the Association of University Research Parks, AURP, about building... Read more »
Celebrating Success with SBIR
One of the best parts of my day is spending time talking with our community of WKI Certified Coaches. We have an amazing group of skilled, passionate... Read more »
Engaging Campus Innovators – Checklist
This summer I had the pleasure to work with several university research parks and innovation hubs looking to deploy the So what? who cares? why you?... Read more »
Want to Ignite Your Idea Engine? It Starts with a Cocktail Napkin…
Welcome back everyone! Ahhh… September – can’t you just feel the energy as we rev our engines back up for the fall? I love these days when everyone is... Read more »
wendykennedy.com inc. & AURP form corporate partnership
WKI – wendykennedy.com Inc. is pleased to announce it has formed a corporate partnership with the Association of University Research Parks... Read more »
Founders Helping Founders – The Best Advice You Can Get
Life as a startup founder takes conviction, tenacity, passion, a sense of adventure, self-awareness and (________________) insert your own choice of... Read more »
Turning Ambiguity into Opportunity – Innosight Briefing
Innosight has just released its Summer 2016 Briefing: “How to Turn Ambiguity into Opportunity”, by Scott D. Anthony. You can download it here:... Read more »
The Founder’s Power Tool – The Category Map
One of the most popular tools in the So what? who cares? why you? methodology is the category map. Using this tool, an innovator is able bridge the gap in... Read more »
New Ideas Are Like Icebergs
Lately I’ve had a lot of people ask me about how to generate more ideas in their organizations. I’m not sure what’s prompting this but for sure, more... Read more »
With Innovation as in Life… It Comes Down to the Fundamentals
A few days ago I had the great fortune to connect with an old friend – it had been 10 years since we’d spoken – you see, this friend was 10 years old at... Read more »
Video: The Entrepreneurial State – Mariana Mazzucato
I came across this TED Talk while preparing for a workshop I am hosting at the FLC’s National Meeting, April 26th. For those of you in the publically... Read more »
Customer Highlights: Wake Forest Innovations
I am pleased to welcome the team at Wake Forest Innovations to the WKI certification community. I had the pleasure to visit Wake Forest recently and... Read more »
Join WKI at iNBIA! April 17-20th
Our bags are packed and ready to head to Orlando this weekend for the International Business Innovation Association’s annual conference. This will be our... Read more »
Video: Marketing Your Lab – A Programs Approach
In early December, I presented the last of three marketing-focused webinars hosted by the Federal Laboratory Consortium for Technology Transfer (FLC.) This... Read more »
Being the Catalyst for Commercialization
This Friday, December 4th, something quite innovative will take place in Dayton, Ohio. TEC Dayton, a technology acceleration and business incubation... Read more »
Video: Articulating the Business Value of Technology
In mid-November, I presented the second of three marketing-focused webinars hosted by the Federal Laboratory Consortium for Technology Transfer (FLC.) This... Read more »
Video: Identifying Technologies Ready for Market
In late October, I had the pleasure of presenting a marketing-focused webinar hosted by the Federal Laboratory Consortium for Technology Transfer (FLC.) The... Read more »
The Confidence to Commercialize
I am often asked what I think the winning ingredient is to commercialize a new idea – is it having a novel technology? Riding a rising market wave? Capturing... Read more »
Step-by-Step Tool Guidance
The heart of the So what? who cares? why you? methodology has always been the visual tools. In this second edition, you’ll continue to see the same rich... Read more »
What’s New in So what? who cares? why you?®
Case In Point Examples — As we celebrate the release of the second edition of the methodology, it’s useful to highlight what’s new and different in... Read more »
Introducing the New Edition of So what? who cares? why you?®
Today is a special birthday! The release of the second edition of the So what? who cares? why you? methodology. It’s hard to believe it’s been ten years... Read more »
If you would like to turn more of your organization’s ideas into opportunities...