by wendy | Sep 5, 2023 | Advice & Insights, Videos
What’s Your Business Model? When founders are asked this question, it can often lead to a discussion about distribution channels, financial forecasts and beyond. This question needs to be answered with clarity and confidence....
by wendy | Aug 22, 2023 | Founder Advice, Videos
Cash is King! Last week I was asked about financial metrics I suggest for a first time founder – I’m a believer in starting with a few and then building out as you grow. Here are my first three....
by wendy | Aug 6, 2023 | Founder Advice, Go to Market Plan, Videos
What are Your Three Words? Here’s a simple technique for founders to craft a compelling message that captures the attention of customers....
by wendy | Jun 20, 2023 | Advice & Insights, Videos
Chance Encounters Never leave chance encounters to chance – be ready to present a compelling value proposition at every opportunity....
by wendy | Jun 5, 2023 | Advice & Insights, Videos
What Investors Care About Understanding the mindset of investors is a key part of success in raising funding. Investors care about two things: Risk & Return. Wendy offers a framework for diving deep to scope out risk from four perspectives....