Customer Conversation Starters In the early stages of customer discovery, it's vital to ask a series of probing questions to allow potential customers to open up and give you feedback. Good questions open the door for true customer discovery. In this video, I...
Start Narrow, Then Expand I was lucky to begin my tech startup career when Geoff Moore introduced the bowling pin analogy to enter markets. This provided a beacon for founding teams to focus and come together on what was important - winning customers and revenue. So,...
The Problem with Customer Discovery Don't get me wrong....customer discovery is a valuable process for founders....but only if it's done right.
