Home



Commercialization/Entrepreneurship Training

Topics, Schedule & Registration

Wendy's live online classes are held each month on Wednesdays at 1:00pm EST. Live classes include an interactive Q&A session; archived classes do not.

Sign up to receive notices about upcoming topics and class schedules.


Current Topics & Schedule

Live Date

Stream 1

For Inventors, Entrepreneurs and Entrepreneurial Coaches

 

August 13, 2008

What's the REAL Business Problem?

Learn the Language of Business and the Core Value of Your Invention

Register Now!

September 17, 2008

Translate Your Technical Idea into a Commercial Opportunity

The Power of the Category Map

Register Now!

October 15, 2008

How to Find the Customer Hotspots for your Invention

Map a Path to the Customers, Licensees and Partners with Money to Spend

Register Now!

TBA

5 Ways to Create Sustainable Competitive Advantage

Pre-register

TBA

Recipe for Crafting A Winning Business Value Proposition

And how to Weave it into your Presentation Materials

Pre-register

TBA

10 Things Winning Startups Do - Your Startup Success Kit

Pre-register




Live Date

Stream 2

For Commercialization and Technology Transfer Professionals

 

August 27, 2008

Light the Commercialization Fire in Your Organization

5 Strategies to Fuel Commercialization in Your Labs

Register Now!

November 19, 2008

Increasing the Odds

De-Risking Technology - A 10 Point Assessment Tool for Technology Transfer Offices

Register Now!

December 10, 2008

So what? who cares? why you? Train the Trainer

How to develop a world class Entrepreneurial Coaching Program

Register Now!

TBA

Entrepreneurial Technology Transfer - 5 Game Changer Strategies for your TTO

Pre-register

TBA

Revitalize Your Corporate Innovation Program - A Case Study in Time to Market

Pre-register



What You Get

For each online class purchased, you receive:

  1. A 70-minute class, during which you will deeply explore the topic and participate in exercises to reinforce the concepts and tools provided,
  2. Followed by a 20-minute collaborative Q&A session,
  3. Copies of the slide presentation material provided in advance so you can follow along and take notes,
  4. Toolkit of worksheets in PDF format for you to apply the tools presented in the session,
  5. Relevant, real-world examples and case studies
  6. Tips and lessons learned for making these tools and approaches work for you
  7. Plus, you'll receive access to Wendy's online commercialization library, The ToolShed, equipped with handouts of additional knowledge and tools related to this topic. You will be assigned a personalized code granting you access to the library of resources about the class topic.